Skip to main content
Question

How to Set UTM Details as User Properties in Amplitude via GTM?

  • January 22, 2025
  • 0 replies
  • 52 views

I've set up Amplitude event tracking through Google Tag Manager (GTM) and have an Initiate Tag and a Track Tag configured. When a user signs up, I can see the data recorded under the 'Registered' event. However, UTM details like utm_medium and utm_source are being logged under event properties instead of user properties.

I tried creating a separate tag in GTM to set user properties, but the UTM details still don't appear under user properties in Amplitude. Can anyone help me understand what I might be doing wrong or guide me on how to properly set UTM details as user properties?

0 replies

Be the first to reply!

Reply


Cookie policy

We use cookies to enhance and personalize your experience. If you accept you agree to our full cookie policy. Learn more about our cookies.

 
Cookie settings