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Product Personalization and Audience Segmentation

Ask questions about our self-serve personalization engine for marketing and product teams called Amplitude Audiences.

  • 124 Topics
  • 254 Replies
124 Topics
Amplitude Admin
Community Manager
Amplitude AdminCommunity Manager
published in Product Personalization and Audience Segmentation
Welcome to the product personalization and audience segmentation forum!

Ask questions about our self-serve personalization engine for marketing and product teams called Amplitude Audiences. This is where you can ask and get feedback on questions such as: ✅ Why am I unable to view Custom Marketo Boolean Field after sync completion?✅ Does personalization work for anonymous users? Helpful resources: ❓Overview of Audiences❓Computations: create new properties❓Predictions: what are Amplitude predictions, build a prediction, using prediction-based cohorts in campaigns❓Recommendations: building a recommendation, using recommendations in personalization campaigns❓Syncs & Integrations to third-party destinations❓Amplitude Academy course: Getting Started with AudiencesStill have questions? Post them here! 

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Amplitude Admin
Community Manager
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Luiz Gustavo AmorimNew Member
asked in Product Personalization and Audience Segmentation
Tracking the impact of recommendation in Braze campaigns

Hey everyone,A customer has asked for our support to enhance attribution for GenAI-generated offers delivered via Braze push/in-app messages. The key detail is that those offers are tailored for customer (1:1)  instead of defined by a human at scale (1:N).Their main goal is to improve week-over-week conversion rates for these recommended offers.To do this, they need to track purchases influenced by each specific GenAI model behind the push, email or in app message.This approach can also help demonstrate the value of personalized offers in an environment currently focused on 1-to-N sales efforts—where stakeholders are used to managing individual products at the top of the funnel (awareness), rather than optimizing for bottom-of-funnel metrics like conversion, or long term loyalty leading metrics like LTV, Stickiness or  frequency.Our initial recommendations:Ingest Braze campaign data into Amplitude. Create a property to identify which GenAI generated the offer in each push/in-app messag

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liuaud
Peer Moderator
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David StrausNew Member
asked in Product Personalization and Audience Segmentation
Trying to import new user attribute from CSV but it doesn't work

I have a csv with 2 columns user_id and lead_source.   I went to Catalog and selected CSV under Lookup Tables.  Step 1: I brought in the CSV and Step 2: I mapped the first column (user_id) to User ID (Amplitude User).  It showed me a sample of my CSV and showed both columns at the bottom of Step 2.  I clickd Finish.I went to data:sources and saw the CSV.  I clicked on the name for ths CSV and it opened to a firm that looked exactly like the form I just completed.  There is a modify rows in step 1 and a download CSV and delete in the upper right, but I’m not seeing anything to edit this CSV and map the second field.  What am I missing?

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BrijNew Member
asked in Product Personalization and Audience Segmentation
Clarification on Accurate Facebook Ad Campaign Data in Amplitude

Hi Amplitude Support Team,I hope you're doing well.I’m currently pulling data from our Facebook ad campaigns into Amplitude, and I’d like some clarification to ensure we’re capturing accurate performance metrics.When I compare the data shown in Amplitude to what I see in Facebook Ads Manager, there are some discrepancies. Can you please advise on: How we can ensure that the data we’re tracking in Amplitude matches the metrics displayed in Facebook Ads Manager? What best practices or recommended integrations should we follow to accurately attribute campaign performance, including clicks, conversions, and other key metrics? Are there specific UTM parameters or Facebook Pixel configurations we need to confirm are set up correctly for precise tracking in Amplitude? Looking forward to your guidance so we can make sure our reporting is aligned and reliable.Best regards,

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Well-Versed
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Julie Le SoymierNew Member
asked in Product Personalization and Audience Segmentation
Guide mobile brand theme

Hello Amplitude community !Sorry if it’s a dumb question but I have issue finding the colors in the brand theme for the background when I switch the preview into mobile. In my theme setting I’ve put in “background” only dark color and when I create a checklist guide, and switch the preview in mobile, the background is light (see screens attached)Can someone help find the setting for the mobile colors, please ? 

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yoonieNew Member
asked in Product Personalization and Audience Segmentation
Language setting for amplitude

The language in the Amplitude UI suddenly switched to Korean, but I didn’t change any settings. The translation quality is very poor, so I want to switch it back to English. How can I do this? Also, I’m curious if other people are experiencing the same issue.

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Saish Redkar
Expert
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SMkkNew Member
asked in Product Personalization and Audience Segmentation
How to filter by Event properties in Segmentation chart

I am unable to find my Event Properties in the list of “+ Filters” in Segmentation chart. 

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Mitch CartwrightNew Member
asked in Product Personalization and Audience Segmentation
notifications.integration.saveFailure - Unable to add Facebook Cohort as a Destination

Myself and other team members have tried using the Facebook Cohorts integration however we always receive the same error ‘notifications.integration.saveFailureWhen looking in Meta Business Manager it says that the integration is active however when going into the Destinations tab in Amplitude, it is blankI have tried the solutions on the docs page but continue to get the same errors - even after disconnecting and reconnecting.Is there a known solution to this?

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Size PhillitsNew Member
asked in Product Personalization and Audience Segmentation
User ID is converting to a big number

I am setting user property wallet address, and using the same variable to set user ID. However, while walletAddress works (0xA66...54), User ID seemingly converts the hex to a big number (1.2905460614871781E+48) which is preventing us from using filtering and views. Any ideas?

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Rich McCabeNew Member
asked in Product Personalization and Audience Segmentation
Text as stars on session replay

We are experimenting with amplitude for a couple of our customers.  When watching a session the text appears as **** **** and not text.  Is this normal?   Some pages because of naming and design its hard to tell what pay they are on without seeing the text. Also some sessions are full of click  span and click event when they are not really doing anything.  I think one of them might be a slide show indexing.  Anyway to shut those type of events off. The sessions are enlightening. Would like to get more use out of it.

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KiranNew Member
asked in Product Personalization and Audience Segmentation
In Segmentation Charts

In a Segmentation chart, I want to calculate the total (sum) of the price, grouped by product ID, for the event "purchased". How can I set this up?

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Saish Redkar
Expert
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Kat KennyNew Member
posted in Product Personalization and Audience Segmentation
Building a Dashboard for CS Leaders?

Anyone have some good template ideas for building a Dashboard for a CCO?

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Saish Redkar
Expert
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Alex BullockNew Member
asked in Product Personalization and Audience Segmentation
Cohort not filtering user property consistently

I’ve defined a cohort to exclude internal users by defining it as:Did have user property email, does not contain, catchbio.com any time since 1/1/2024 However when I look at charts with this cohort filter applied I still get some events for users with catchbio.com emails for example “alex+test06@catchbio.com”. We’ve been making a lot of test accounts in succession to de-bug things. I’ve even added the specific emails directly to the list of does not contain. What am I missing? Thanks,Alex​​​​​​​

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eddie.gaona
Team Member
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Darja M.New Member
asked in Product Personalization and Audience Segmentation
Showing events by instances or by event property?

Hi there!I’m working for a software company where we sell B2B software. Therefore we have a set of apps we sell to companies that we identify as “instances” that consists of users, so we have many instances that have even more users.Now we want to get started with product analytics and set up a dashboard for one of our products in Amplitude. Our goals would be to see the performance of the features there.What we would like to see here, is how many instances out of all instances did completed a certain event in a specific period of time e.g. “In the last 30 days, 40% of the instances performed action XY”, where events define the actions or features.Our data has been imported there a couple years ago already so I didn’t design the data base structure here, but it seems like that per default, events are broken down by single users.As we aren’t interested in single users but instances, I need them to be broken down by instances. Currently, we only way to identify an instance are hashed URL

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Normand BoulangerNew Member
asked in Product Personalization and Audience Segmentation
Amplitude and WooCommerce

Hello,I was wondering is there a way to integrate WooCommerce and Amplitude. I already have the Wordpress Amplitude plugin, but I have no date on my ECommerce tab. If someone can help me on the setup, it will be useful.  Thank you,  

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hajerNew Member
asked in Product Personalization and Audience Segmentation
Managing User IDs Across Browsers and Clearing Cache in Amplitude

Hi everyone,I'm facing an issue where Amplitude assigns two different User IDs when:I log in from different browsers. I empty the browser cache and log in again.This causes inconsistency in user tracking and affects analytics accuracy.Could anyone explain:Why this happens in Amplitude? Best practices to avoid multiple User IDs for the same user across different scenarios?Any help would be greatly appreciated!Thanks!

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SeanSNew Member
asked in Product Personalization and Audience Segmentation
Filtering out Anonymous Users

Hi there,I’m new to Amplitude and using the mobile SDK in our app. I’m also using OneSignal for messaging across multiple channels.Currently, I’m trying to re-engage users that have no app usage in the X number of days, and trying to filter out anonymous users within a cohort.Is this possible? I’ve tried different operators with multiple variants of “Anonymous User” as User ID but it doesn’t seem like Amplitude even sees the term or the word Anonymous.Thanks!

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jarren.patao
Community Manager
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Lucas MurataNew Member
asked in Product Personalization and Audience Segmentation
Page title = none for known page URL

Hello Amplitude communityI’m facing an issue where the Page Title is not correctly assigning the corresponding page even though we do receive correct Page Viewed events for the same URL with correct Page Title.The issue is illustrated in the screenshot below. You can see that for most events, the Page Title is correctly assigned but a significant number of events identifies Page Title = None.Would you be able to identify what is the potential reason for this issue and how to solve it?Thank you 

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liuaud
Peer Moderator
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Anatoli KorolenkoNew Member
asked in Product Personalization and Audience Segmentation
How to exclude users with a Specific user status from Event Analysis

Hi Support Team,I need help excluding specific users from my stats in Amplitude. Here's an example:I have a user property called User Status that can change over time. For instance:A user views an article while their User Status is Active. Later, the same user is marked as Banned.I want to exclude all users with User Status set to Banned, so none of their events (even those from when their status was Active) appear in my analysis.How can I achieve this in Amplitude?Thank you!

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Saish Redkar
Expert
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Rachel ManorNew Member
asked in Product Personalization and Audience Segmentation
I can't configure a cohort to work as I intend it

Hi,I’ve been trying to configure a cohort of users and I think I might be missing something in the configuration. I do it through the Users → Cohorts → new cohort button. I wanted to create a cohort where users of a certain domain are NOT included in the cohort. I did so by asking amplitude to include users only if their email “does not contain” the string “@domain.com”. This condition is inside it’s own section in the cohort definition, so afaik, it should be ANDed with any other conditions to create the cohort.After that, I created a segmentation chart, and added “segment by” section, and added my cohort there.The problem is that I still see users from domain “domain.com” taking actions in the segmentation chart. I must be doing something wrong, or not understanding how this works. Can anyone help?

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Saish Redkar
Expert
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Novice
DeepeshNovice
asked in Product Personalization and Audience Segmentation
I am trying to filter users in a retention chart based on their earnings greater than a certain dollar amount over the past 1.5 years.

Hi, I am trying to filter users in a retention chart based on their earnings greater than a certain dollar amount over the past 1.5 years. However, I can only go till the last 365 days. It says in the Amplitude tutorial that I can filter based on the past 36 months if I used monthly data. I am using monthly chart but I don’t see an option to filter based on months. I tried using cohorts but I still cannot go past 365 days. How can I accomplish this?

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liuaud
Peer Moderator
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Novice
DeepeshNovice
asked in Product Personalization and Audience Segmentation
I am trying to get the monthly credits earned by our plus customers (Customers who opted for a subscription)

I am trying to get the monthly credits earned by our plus customers (Customers who opted for a subscription). If a customer paid in that month, then his credits should be included and if the customer decided not to pay in that month, credits should not be included. I am not sure how to accomplish this in Amplitude. If I make a condition to check if a customer paid any one of the months, I get the credits of all the months and not the months when he actually paid.

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Team Member
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Fizza FatimaNew Member
asked in Product Personalization and Audience Segmentation
Why am I getting 'none' in product names when the splitting property has been setup?

Hi, So I am trying to view the information in a data table on the basis of the product names. I want to view how many times a set of events were triggered against specific products. Any idea how to resolve this issue? I have already set up the splitting property for products. 

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Tools FwordNew Member
asked in Product Personalization and Audience Segmentation
Filtering out internal users from the data

Hi,I would like to filter out internal users from our product usage data (DAU, MAU, WAU etc.). How can I do this? Thanks, Krishnan

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ivanmunizNew Member
asked in Product Personalization and Audience Segmentation
Users who perform an event every week

I need to calculate these two KPIs:How many users have performed an event every week since they signed up or since they performed it for the first time?  How many users have performed an event X times during the first 7 days since signing up?I would also want to see that as a trend, not just as a number. 

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