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I am wondering how many days it will take before somebody converts on my website.

  • 27 May 2022
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My assumption is that it takes several days before somebody converts on my website, how can I get the insight how many sessions I need for this? And how long does this take as in total days before they convert?

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Best answer by SheenaGreen 31 May 2022, 17:56

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Hey @Abrahams! I think the Funnel chart will be helpful for this. Create a Funnel chart where the first event is Session and the second event is Purchase. In the examples below, I am using Play Song or Video as the first event and Purchase Song or Video as the second.

  1. The Frequency feature will show you how many times a user performs Play Song or Video before Purchase Song or Video: https://analytics.amplitude.com/demo/chart/new/595mdf1
  2. The Time to Convert feature will show you how long it takes from when the user first performs Play Song or Video to Purchase Song or Video: https://analytics.amplitude.com/demo/chart/new/n89cdvw 

I’m not sure how you define Session in your instance, but what we do is we run the following function to define a variable called amplitudeNewSession:

function(){
var amplitudeNewSession = amplitude.isNewSession();
return amplitudeNewSession;
}

When amplitudeNewSession = true, we fire an event called “Landing Page View”. When it’s false, we fire the regular “Page View” event. 

Hope this helps!

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