More specifically, we’d probably have to set up multiple alerts, based on traffic to the first step of a funnel, also to the last step in the funnel.
The above link implies that the Insights add-on should be able to help with this if the organization has the Growth plan enabled, which we do.
I looked at a chart which I am creator of, and there’s a “bell” icon at top right next to the “more” drop down menu, which does allow set up of alerts (which implies that the Insights add-on is already built in to our plan possibly??) however, it seems to not allow the last 7 or 30 days, or any choice at all.