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Revenue properties on Specific vs General Event

  • 23 October 2023
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Trying to sort WHERE to put the $revenue property.

My product has multiple types of events being passed right now. 

Example:

  • Purchase completed (catch all)
  • New Subscriber
  • In-app purchase

All of these could carry with it the $Revenue property, though I’m debating between using the catch all vs the specific property action.

The “purchase completed” event could have the $Revenue property and a $type property to capture what it was from, though is this redundant or unnecessary?

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Best answer by Saish Redkar 25 October 2023, 22:03

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Hi @Preston Zeller 
The catch-all “Purchase Completed” event seems to be a better way to manage as you can chart the different types of revenue using just a single event.

Specific event names help in cases where you want to precisely understand when these events occur e.g. some charts like pathfinder/journeys.

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