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Measuring Non Paying MAU

  • 8 September 2022
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Hey all, 

We have a use case where we now have people using our application which aren’t paid users. They are invited by users to complete tasks but not a part of our paid user base.

Is there a best practice way to deal with this pattern? I would expect we need to be setting a parameter for everyone and specify their user type but wonder if that is too clumsy.

Thanks

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Best answer by Saish Redkar 8 September 2022, 20:39

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Hey @aimon 
I think the best practice here will be using a user property which identifies your paid user base at the least.

You can either set this property as a boolean for all users ( is_paid = true/false) or just set this for your paid users.

If the invited users don’t have that property set, then you can create a user segment where this property value is none and measure your non paying MAUs.

Hope this helps.

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ok. Thats what i expected but wanted ti check. 

Thanks @Saish Redkar 

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