Time clause in 'then' condition in dynamic cohorts

Hi Team,

Just wanted to double check - the time clause ‘during X date range’ after the ‘Then’ clause in cohorts is related to our starting event and not the event mentioned after then clause. Like in this case :

During 1 Jan to 28 Feb will apply to open-editor and not ‘access-app-complete’

Tia!

Find more posts tagged with

Cohort

Accepted answers

All comments

Jacenda Davis

Hello Diksha,

Thanks for your question—happy to help!

Yes, you’re correct.

In a sequential cohort, the date range applies more strictly to the **first event in the sequence** (in this case, `open-editor`). The cohort works like a funnel analysis: it looks for users who performed the first event within the specified date range and then checks whether they completed the second event (`access-app-complete`) within the defined conversion window (120 days in your example).

This means if a user performs the first event on the very last day of the date range (Feb 28, 2025), they would still have the full 120-day conversion window (through June 28, 2025) to complete the second event and be counted as converted.

I hope this helps clarify! Please let me know if you have any other questions.

Best regards,
Jacenda

P.S. Checkout upcoming events and user meetups on our events page.

Diksha Parti

Thanks a lot for confirming Jacenda!

Jacenda Davis

You're welcome, Diksha! Glad we we could help. If you have any more questions in the future, don't hesitate to ask.

Happy analyzing!

P.S. Checkout upcoming events and user meetups on our events page.

Diksha Parti

Hi Jacenda Davis Another question - the 180 day window is based on calendar day or 24 hour window?

Jacenda Davis

Hello Diksha,

Great question! Conversion windows are based on a rolling 24-hour period, not calendar days. This means that if a user triggers the first event in the funnel sequence, they have exactly 180 days (each day being a 24-hour period starting from the time of the first event) to complete the funnel and be counted as a conversion.

You can find more details about this in our Funnel Analysis documentation: https://amplitude.com/docs/faq/funnel-analysis

I hope this clarifies your question! If you have any more queries, feel free to ask.

Best,
Jacenda

P.S. Checkout upcoming events and user meetups on our events page.

Quick Links

Unanswered Questions

Error in Amplitude React Native SDK - "Cannot set property 'cookie' of undefined"
Hello! In React-Native mobile project we have error: Amplitude Logger [Error]: Failed to set cookie for key: AMP_TEST. Error: Cannot set property 'cookie' of undefined Error Component Stack: ``` The package version is "@amplitude/analytics-react-native": "1.5.1", Steps to Reproduce: * Initialize Amplitude with our API key…
Send IP on native events for first party tracking
We implemented first party tracking using the basic JS SDK on the browser and pointing the payload to our servers like this: amplitude.init(AMPLITUDE_API_KEY, { serverUrl: serverUrl, autocapture: { attribution: { excludeReferrers: [/domain1\.com$/, /domain2\.com$/], }, formInteractions: false, fileDownloads: false, }, });…
Events for an Android background app
My Android app is primarily a background app. Does Amplitude track events for such an app? Please let me know.
Modifed the Change over time retantion graph
here is the referance graph: https://app.amplitude.com/analytics/demo/chart/new/363tk5og In this graph, retention is currently being calculated based on the next day, but I want to analyze it based on the previous day instead. Example: For July 27, we should compare retention against July 26, not July 28. * So for 1-day…
Landing page analysis data table
Hi everybody! I need your help with a client request: my client is used to analyze landing pages performance with the standard report from GA4 and I need to create something similar in Amplitude. What I already have: * session entries grouped by page URL * purchase event calculated as session totals grouped by page URL and…