Using Amplitude

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2663 Topics

samplitude
Team Member
samplitudeTeam Member
posted in Data Instrumentation

I set up the Amplitude Destination in Segment - why am I not seeing any data in Amplitude?

   Amplitude’s Best Practices:  Segment customers / prospects must send data to Amplitude by calling “track”. Data will be visible after they track their first event. For Segment customers who are used to different naming conventions, the difference between an event property and user property is simply that Amplitude allows Segment customers to specify their own event properties and user properties. See Amplitude Help Center document to further understand the difference between the two types of properties.   

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samplitude
Team Member
3 years ago
samplitude
Team Member
samplitudeTeam Member
posted in Data Instrumentation

What are the pros + cons of using Amplitude’s client-side bundled Segment integration? 

 What are the pros + cons of using Amplitude’s client-side bundled Segment integration?   ​​​​​​​Amplitude’s Best Practices:Pros:Adding Amplitude native SDKs adds extra tracking functionality, namely session tracking, and automatic user property tracking. Events that are logged within the same user session will be grouped together when viewing that user's stream on Amplitude Dashboard. This also allows for session length calculations on Amplitude's platform. The SDKs will also automatically record several user properties such as device type, operating system, and user agent. Here is a list of the user properties tracked automatically by our SDKs. Additional Segment Amplitude Integration Setting (in Advanced Settings) -- Track Session Events (disabled by default): If enabled, then the SDKs will automatically send [Amplitude] Start Session and [Amplitude] End Session events to mark the start and end of a user's mobile session. With our SDKs installed, you can also directly interact

0
samplitude
Team Member
3 years ago
samplitude
Team Member
samplitudeTeam Member
posted in Data Instrumentation

What settings should we enable in the Amplitude Destination for Page/Screen calls?

 What settings should we enable in the Amplitude Destination for Page/Screen calls?      Amplitude’s Best Practices:  For Web:  "Track Categorized Pages" is the most ideal setting to enable, but not all customers track a 'category' property. For Web, "Track All Pages" is the ideal setting as well, so all page calls are collapsed under a 'Loaded a Page' event in Amplitude. For Mobile:  Enable "Track All Pages" and Segment will send a "Viewed (Name) Screen" event - which is most ideal.  Most of the time, Segment/Amplitude customers have lower cardinality on mobile and it's helpful to break out each screen by name. Page Calls: Mutual customers oftentimes see events like 'Loaded a Page' and 'Viewed X Page' in Amplitude and get confused because those are not event names they recognize (e.g. they're looking for it among the events they track via Track calls). There is no equivalent in Segment's UI (Segment shows the raw page calls).  Mutual customers with

0
samplitude
Team Member
3 years ago
samplitude
Team Member
samplitudeTeam Member
posted in Data Instrumentation

How do we avoid sending “Viewed /-” or “Loaded a Page” events to Amplitude from Segment?

How do we avoid sending “Viewed /-” or “Loaded a Page” events to Amplitude? Our event type names are coming from Segment into Amplitude in a very unpredicted manner  - specifically for event type names.We have even maxed our event limit.  Sometimes this points to underlying issues within your Segment Amplitude Destination settings - specifically for event type names.This leads to noisy events in your Amplitude taxonomy (and can even max your event limit!), like this:  Amplitude’s Best Practice: Add the page’s URL as an event property rather than event name.  For Page/Screen call settings in Segment: it’s better to surface how Page and Screen calls are transformed via the integration and sent to Amplitude. Right now this is located within the Amplitude Destination settings (so you’ll need to click into the settings to read the description) or in Segment's documentation. You may also be noticing a relative of the same issue - maxing out event types: In this case, when an Amplitude

0
samplitude
Team Member
3 years ago
belinda.chiu
Team Member
belinda.chiuAmplitude Support
posted in  Building and Sharing Your Analysis

[Event Segmentation] How-to make a horizontal annotation or goal line

Currently, we do not support creating goal lines or horizontal annotations in Amplitude. If you are interested in functionality like this, please submit a feature request. In the meantime, you can “hack” custom formulas to create horizontal annotations and set “targets” for various metrics. In this demo example, I’ve multiplied a metric by 0, then added my target value of 120,000. You can rename the labels and y-axis etc. for a more legible chart. Another “hack” is to plot two differently scaled metrics on the same axis. In this example, % Active and Uniques are on totally different scales making the content illegible. You can scale a metric up by multiplying it by a factor of 10 (in this case 100,000) so the metrics appear on the same scale. If doing this, it’s recommended that you indicate the metric has been scaled up by renaming it as I’ve done here.

2
D
3 years ago
samplitude
Team Member
samplitudeTeam Member
posted in Data Instrumentation

Segment + Amplitude: Best Practices

Frequently Asked Questions:  How do we avoid sending “Viewed /-” or “Loaded a Page” events to Amplitude? What settings should we enable in the Amplitude Destination for Page/Screen calls? What is the difference between Segment’s Cloud Mode vs. Device Mode?  What are the pros + cons of using Amplitude’s client-side bundled Segment integration?  How do we set session in Amplitude while using Segment in Cloud Mode? I set up the Amplitude Destination in Segment - why am I not seeing any data in Amplitude? What is Amplitude’s definition of a Session?  Handy Resources: Note: for Segment Support: please contact your designated Segment Rep or Segment support (friends@segment.com)  Getting Started with Segment   Segment Tracking Plan (for all Segment customers) Introduction to Segment Guide  Segment/ Amplitude Developer Docs Segment Product Docs Segment Developer Docs Segment + Amplitude Recipes Maximize the ROI of your Data Management Platform | January 2021About the

0
samplitude
Team Member
3 years ago
haoliu
Team Member
haoliuAmplitude Engineering
posted in Data Instrumentation

Create/export taxonomy from your design mock - Figma Plugin

Do you...Hate using spreadsheet to create taxonomy? Can’t map between event name with the web/mobile page? Recently we released Amplitude Event Planner in Figma to VISUALIZE the whole taxonomy planning process! We would love to hear feedback from you! 

2
Saish Redkar
Expert
3 years ago
sydney.koh
Team Member
sydney.kohAmplitude Support
asked in  Building and Sharing Your Analysis

How to create a Funnel with a step that has one event or the other

I want to make a Funnel where step 2 can be event a or b. Does anyone have any tips for making this?

2
sydney.koh
Team Member
3 years ago
J
Team Member
john_amplitudeAmplitude Engineering
posted in Data Instrumentation

Unreal SDK in Development!

Looking for questions, comments, and suggestions!Unreal is the one of the most popular engines for building games on consoles, PC, mobile, and VR. We’re making an effort to create an SDK plugin for it in the coming months so that game developers can add analytics in Unreal.For a beta release, we plan to support iOS with APIs in C++ and Blueprint, with support for Android during general release and other platforms further in the future.

0
J
Team Member
3 years ago
tracy.guo
Team Member
tracy.guoAmplitude Support
posted in  Building and Sharing Your Analysis

[Retention] How is Retention Calculated? (N-Day Retention)

The data points you see in the Retention chart are the deduplicated “weighted averages” of all Day N retention values and should match the percentages located in the top row of the breakdown table. It is often easier to digest retention data in Amplitude by looking at the expanded breakdown table below the chart. In the breakdown table, the asterisk means that the day is incomplete for that cohort and the percentage may change as more data comes in. Percentages with asterisks are not calculated in the average unless it is the only data point for that day.For each retention percentage in the data table, the numerator is the number of unique users who performed the return event on their Day/Week/Month N. The denominator for all rows - except the top "All Users" row - is the user count you see in the "Users" column,​ which represents the number of users in that cohort who performed the Starting event that day. Since users can perform the Starting event multiple times in the chart date ran

0
tracy.guo
Team Member
3 years ago
belinda.chiu
Team Member
belinda.chiuAmplitude Support
posted in  Building and Sharing Your Analysis

[Retention] Why does the Retention curve go up?

It is not uncommon to see retention going up, especially if your selected timeframe includes incomplete data points. The main reason why the retention is going up is that we are dealing with uneven sample sizes for each "day" of retention when the date range is very recent. For example, User A became a new user on September 30th. This user would be counted in the denominator of the Day 1 retention rate because this user has had the opportunity to be Day 1 retained. However, this user would not be counted in the Day 10 metric because today is October 2nd and the user hasn't had the opportunity to be Day 10 retained yet. User A is completely excluded in the calculation of Day 10 retention.The line graph will show you the weighted average of all the retention numbers from the user cohorts within the selected time frame. You can see the data for each individual cohort in the table below the chart. Your retention chart is going up because the user cohorts who joined later are given less tim

0
belinda.chiu
Team Member
3 years ago
belinda.chiu
Team Member
belinda.chiuAmplitude Support
posted in  Building and Sharing Your Analysis

[Event Segmentation] How-to see distinct count of devices with PROPCOUNT

Have you ever wanted to know the following:Total count of device IDs used per day Number of devices that a user is using / count of devices grouped by User IDIf so, Amplitude does support a metric called PROPCOUNT in which returns the number of distinct property values for the property the event is grouped by: https://help.amplitude.com/hc/en-us/articles/115001163231#h_46d7c586-591a-4454-989e-74deab6a732fYou can use this custom formula on an Event Segmentation chart to get the total count of device IDs per day: https://analytics.amplitude.com/demo/chart/gqyzg77 And then add a second event group by UserID to get a total count of device IDs per user per day: https://analytics.amplitude.com/demo/chart/848sph6 Please note that the Event Segmentation chart is subject to the dates in the date picker. So you will only be able to see the count of devices each User ID used during the time period selected. 

0
belinda.chiu
Team Member
3 years ago
Amplitude Admin
Community Manager
Amplitude AdminCommunity Manager
published in Data Instrumentation

JS SDK Instrumentation Example and Testing

If you are new to Amplitude and you are looking for a quick and easy-to-use example for how to instrument and test the JavaScript SDK on a web product, this is the right place!In order to make things easier to work with, we have created a very simple HTML file that has one button, which when you click it, will send an event to Amplitude. To test the Javascript SDK:  Download the attached file Open the file in a text editor and edit the API_KEY to the one from your project. The line with the API_KEY is marked in red in the screenshot below. The second red box contains the function that gets executed when the user clicks the button. In this case, we just show the current date when the users click on the button and send an event to Amplitude. Open the file in the browser, click the button and check if the event has been sent to your project  For the testing part, once you have your own project's API key, you can open this HTLM file with the Google Chrome browser, and click the butto

5710
Amplitude Admin
Community Manager
3 years ago

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