Problem description
I have a funnel consisting of three events, A,B and C. Consider the case where we have 100k events of A in a period of time. The funnel with “this order” specified will look something like this:
Step | A | B | C
Num events. | 100 000 | 90 000 (90% of prev) | 72 000 (80% of prev, 72% of initial)
Now, when I change the order to “any event”, I get something like this:
Step | A | B | C
Num events. | 150 000 | 142 500 (95% of prev) | 128 250 (90% of prev, 86% of initial)
My first question is how the num events for A in the last funnel can be higher than 100k, when we only have 100k events for A in the first place?
My second question is how to read the numbers on event B and C in the last funnel. Is it correct to assume:
- 142 500 times, event A and B was in sequence, either A first or B first
- 128 250 times, event A, B and C was in sequence, in any order (ABC/ACB/BAC/BCA/CAB/CBA)