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Building and Sharing Your Analysis

Learn, ask questions, or help others on the features that help build analyses in Amplitude!

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Get creative with custom bracket retention!

First, a little background. If you didn’t know, Bracket Retention offers more flexibility and freedom than N-Day retention; it allows you to define your retention period. Essentially, this powerful tool can be used to analyze retention based on your product’s specific usage interval. Bracket retent...

How to track total time spent by user on a particular page?

Hi All, Needed to track total time spent by a user on a particular page on my web app. Is it possible to track page views and within page views is it specifying the time spent by a user on a page. Is there any option to start and stop tracking pageview on a particular page?Urgent help needed.Regards...

Creating a behavioral cohort via API

Hi everyone,Is there way to programmatically create a behavioral cohort via some API endpoint?I have used the Dashboard REST API to build some custom event charts for some of my use cases, but was curious to know if we can input some basic parameters and clauses in a similar way to create cohorts as...

Total events and unique users changes when group by is used

Hi all, Why did the total number of events reduce when I include a user property into group by?Has this got to do with the pruning that is being applied?https://help.amplitude.com/hc/en-us/articles/360031259831 The user property is the company ID a user is tied to.Below is before group by with a use...

Finding drivers of long term retention

Hi,I’m working on finding drivers of long term retention in our SaaS product (long term in this case means that customers stick around for at least a year or more). I.e. the question I want to answer is: ‘What events or properties are leading indicators of long term retention?’I’ve used both the Com...

IF statement in an analysis?

Hi everyone!I keep track of where we get applications on our website via amplitude. Today, I do so using utm’s, but we still cannot attribute a majority of where our applications came from :(However, I recently added referrer and referring domain as a second potential source. What I want to do now,...

Amplitude Release monitoring is surprisingly uninformative

Hello,I am surprised how little information comes with the release feature: a few adoption metrics, and the proportion of new events that were added to the release.Where are the dashboards with event deltas, new paths, retention updates? Because of the semantic versioning, all the data is accessible...

Article What is Your Favourite Event Segmentation Chart Feature?

Greetings, space travellers and fellow Datamonsters! Here’s a question for you: What’s your fave Event Segmentation chart feature? We want to see the creative ways you’re using our most popular chart type!I’ll start! I love the Formula tab for its flexibility and the flare it brings my analyses… I m...

Custom bucket interval controls in Sessions Length Distribution chart

Hello everyone,I noticed that there were some new session metrics available under the User Sessions chart ie. Total Session Counts, Total Time Spent and Average Time Spent per User.Along with this, we can now also customize the shape of the distribution by setting the minimum and maximum session len...

Can unbounded retention be lower than N-day retention for the same time period?

I compare weekly N-day and unbounded retention for the same segment, same starting and return event and same period, I often get the longer retentions (W+3 here) with a lower unbounded than N-day retention. But If unbounded retention counts all the users who have returned on Week 3 of later, should...

Search tab feature - a quick hack

Hello fellow Datamonsters!The Search tab feature is a really handy feature in discovering the artifacts/saved objects created by your Amplitude users. One of the features in this is filtering the charts by owner name under the ‘Filter by' → ‘Owner’ section .Every user has a user name and an avatar,...

Using Amplitude to track growth metrics (CAC) with paid acquisition channels

Hi There,I am trying to set up our KPI dashboard as we start acquiring customer and grow.I really want to incorporate our marketing spend, particularly from our paid search channels, our primary one being facebook.Does anyone know how to achieve this in amplitude?Thank you!

Are there events in between User Streams?

When viewing User Streams from a data point, are there any events taking place in between those streams or does it represent the exact user path?

[Event Segmentation] How-to make a horizontal annotation or goal line

Currently, we do not support creating goal lines or horizontal annotations in Amplitude. If you are interested in functionality like this, please submit a feature request. In the meantime, you can “hack” custom formulas to create horizontal annotations and set “targets” for various metrics. In this ...

[Retention] Why are the percentages in the Retention chart low in comparison to the percentages seen in the breakdown chart?

This is a common question we get in our support tickets! Allow me to explain. When looking at the Retention chart values versus the breakdown chart values it is important to note two things: The chart values will be a deduplicated number of users from the breakdown table Incomplete data points ar...

How can I calculate DAU/WAU?

Hey guys!I was working with a customer on setting up some charts and they were looking to set up a chart to calculate DAU/WAU. i.e. daily active users divided by weekly active users. Would this be something we can set up using custom formulas?

How to create a Funnel with a step that has one event or the other

I want to make a Funnel where step 2 can be event a or b. Does anyone have any tips for making this?

[Funnel Analysis] Conversion vs Conversion Over Time

The Funnel Analysis chart is a powerful and popular chart in Amplitude. There are many different features in the Funnel Analysis chart and today I want to talk about a common question that we get about the differences between the Conversion funnel chart and the Conversion Over Time funnel chart: Why...

[Retention] How is Retention Calculated? (N-Day Retention)

The data points you see in the Retention chart are the deduplicated “weighted averages” of all Day N retention values and should match the percentages located in the top row of the breakdown table. It is often easier to digest retention data in Amplitude by looking at the expanded breakdown table be...

[Retention] Why does the Retention curve go up?

It is not uncommon to see retention going up, especially if your selected timeframe includes incomplete data points. The main reason why the retention is going up is that we are dealing with uneven sample sizes for each "day" of retention when the date range is very recent. For example, User A becam...

[Event Segmentation] How-to see distinct count of devices with PROPCOUNT

Have you ever wanted to know the following:Total count of device IDs used per day Number of devices that a user is using / count of devices grouped by User IDIf so, Amplitude does support a metric called PROPCOUNT in which returns the number of distinct property values for the property the event is...

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